Mad About Monaghan or MAM, the business promotion initiative conceived by local businesswoman Elizabeth McGuinness two years ago before the onset of Covid-19 but providing of increasing relevance to efforts to kickstart the local economy as we emerge from the pandemic, is already making a significant impact in the fledgling early months of its active existence. And the prodigious early momentum is bound to accelerate with the launch of the MAM website this week. Readers will recall our mid- March story on Elizabeth’s efforts to gather a number of businesses across Monaghan together under one banner to promote all that is great and somewhat undervalued in the county. The idea is to create a ‘Brand Monaghan’ to showcase the county’s broad range of fantastic facilities, hospitality operators and unique niche businesses in craft, design, industry and more, “joining the dots” to bring Monaghan’s manifold ….
